#Unstereotype please, is what our girls have been screaming for centuries. But only few seem to be listening. Looking around, we can clearly see the divide in our homes and outside, in our advertising, apparel stores, toy shops, movies , books …..sadly everywhere is where we can see this very dumb notion of Pink & Blue Brains. Given below are some images that prove the above point. These aren’t primitive days images but 21st century pictures of our baby girls and boys stereotypes keeping the societal idea of Pink & Blue Brains alive.
When did the clothes become pink and blue for our babies? Don’t know for sure but these are the images that we see when we google clothes for baby boys and baby girls. Stereotypes run deep because our world and media is constantly urging us to be gender correct. And if you don’t agree, take a pink romper and a pink pacifier as a gift for a friend’s new born baby boy . The looks you’ll get will make you feel really stupid…gender stupid!
Girls magazines v/s Boys magazines show a sad contrast too, adventures seem to be just for boys and looking pretty is primarily a girls thing. We need to stop googling boys and girls toys if we want our girls to be strong career women , girl bosses and take more interest in Maths and Science and boys to be a more empathetic, sensitive and interested in equal responsibility sharing gender. Because when we google there are pink and purple dressing tables, castles, kitchen sets, dolls and doll houses all over the screen for girls toys. All search engines are the same , they very efficiently show stem toys, super heroes, robots, hot wheels for boys toys.
A lot is changing with companies like Barbie and Lego which are taking out new inspiring toys for both genders ….but let’s keep praying they can stray away somehow from girl toys and boy toys altogether. What we need to change is also our parenting mindset and look for gender neutral clothes, toys and books for our children. The change will come with change in the collective consciousness of parents all over the world. Because when we parents start refusing to buy gender limiting toys , clothes and books , the kids merchandise industry will be forced to become gender neutral. And it’s then when the world will stop believing in Blue & Pink Brains making our girls strong who are taking equal pay for granted and our boys more nurturing not afraid of showing their emotions and feeling less pressure to be sole bread winners.
Let’s Stop just buying dressing tables and kitchen sets toys for our young girls !
Let Make our boys play with cooking sets and dolls too and our girls with hot wheels and action heroes!
Lets Ban the pink merchandise industry, ask for more colours and inspiring toys for our girls. Lets make them pick the t-shirts that say “Legendary” & ” Warrior” instead of “Pretty ” & “Princess”!
Let’s Help google search pages of images that look different & not Blue and Pink anymore!
Let’s Break the stereotypes , Let’s unstereotype!
Lets’s Shun the notion of PINK & BLUE Brains!
Check out : https://barbie.mattel.com/en-us/about/role-models.html
Check out : https://www.lego.com/en-gb/dcsuperherogirls
Check out : https://www.amazon.in/Good-Night-Stories-Rebel-Girls/dp/014198600X
Check out : https://www.amazon.com/Strong-New-Pretty-Celebration-Themselves/dp/0761189130